Let's work together.
Because you need the right solutions, fast, and I need the cof... cof... money. I mean, the challenge.
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I get it. This may look like consultancy BS, but it's harmless and provides structure.
Hear me out
WEEK 1
Understand
You know your challenge or we find it together. Either way, you're in good hands.
WEEK 2
Frame
We uncover the emotional contradictions in consumer behaviour that make you tilt your head and say: hmm, never thought of that.
WEEK 3
Plan
Actionable communication plans and briefs. The fun stuff for the "kids" to play with.
ONGOING
Execute
I'll always have your back. I'm not a one-night stand kind of guy.
02
How I can help
I work under a productised model: you pay by deliverable, not by day.
Tangible output. Clear timeline. No ambiguity about what you're buying.
Drinks are still on me after each phase.
ENTRY
Quick Clarity
$1,500
3 × 90-min advisory sessions on a brand or strategy problem you and your team can't crack. Ends with a written summary of the decisions, tensions, and next moves.
BRAND STRATEGY
Brand Strategy
$7,500
A shortcut system for intuitive decision-making. Most brands aren't struggling with execution; they're struggling with clarity. Strategic audit, positioning, brand narrative, and a 90-day roadmap.
COMMS PLANNING
Comms Blueprint
$9,000
The strategy is solid. The idea is good. But somewhere between the boardroom and the brief, the thread gets lost. I map the full campaign ecosystem, from strategic platform to channel briefs, so everyone looks at the picture and says: Let's go!
TRAINING
Think Like a Strategist
From $3,500
Build your team's expertise in brand strategy, communications planning, and creative briefing. 1-day, 2-day, or 3-day sprint. Custom-built for your specific challenge. It all comes down to marketing confidence, and that's not something to take lightly.
RETAINER
Strategic Co-Pilot
$6,500 / month
An embedded strategy partner, available for briefs, reviews, positioning decisions, and creative direction every week. For brands that need strategic thinking in the room, not just on call.
Your CMO.
Without the headcount.
From $12,000 / month
You have a marketing team. You may even have an agency. What you don't have is someone senior enough to set the direction, manage the players, and make sure the strategy doesn't get lost in the execution.
That's where I come in: as your embedded marketing lead, without the full-time cost or the onboarding lag.
What's covered
- —Brand and marketing strategy ownership
- —Cross-functional team management and alignment
- —Agency and vendor briefing, oversight and evaluation
- —Communications planning and campaign direction
- —Creative direction and brief development
- —Budget prioritisation and investment planning
- —Board and leadership reporting on marketing performance
- —Hiring support and team capability building
03
Problems solved
Adidas
How do we make a performance brand feel genuinely cultural — without losing what makes us credible?
Renault
How do we build a consistent brand voice across 14 markets with different agencies and different priorities?
Qatar Boat Show
How do we position an event into a regional maritime destination hub and lifestyle platform?
Durex
How do we make the brand relevant on social media during the Olympics?
Vodafone
How do we position the brand among Genz and music?
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